If you’ve spent any time perusing the World Wide Web lately, it’s obvious that this revolutionary tool has transcended boundaries, become a lot more useful, and made life a lot easier. Yet another detail that is hard to overlook is the fact that websites have gotten a LOT better looking.
As the Internet continues to miraculously age as beautifully as George Clooney, and new technologies and design instruments are developed to keep it dressed to the nines, there is one thing that has become overwhelmingly apparent:
THERE’S NO EXCUSE FOR AN UGLY WEBSITE.
You can’t afford to drop the ball when it comes to your business’ online presence and there is just no way to justify having a poorly designed website anymore.
Your website is far more than just an extension of your business. It is an important first impression, and as such, you want to make sure your website accurately represents your company in a attractive way that relates to your customers. Whether you like it or not, people aren’t merely comparing your website to the sites of your competition anymore. They are now stacking it up against the aesthetically pleasing experience they’ve become accustom to across the Internet in its entirety.
The appearance of your website is also directly related to your perceived integrity and reliability, so don’t sabotage your business here. Customers tend to quickly judge the credibility of a company based on the design of its website without a second thought. An obnoxious color scheme, fuzzy photos, an irrelevant domain name, confusing navigation, and poor writing is the easiest way to lead new and existing customers astray. These blunders frustrate and annoy your visitors, sending subliminal messages that you don’t care about customer service, don’t have the money to spruce up your website, or you just aren’t with the times.
If you’ve been silently pleading guilty of any of these ugly website woes, it’s time to consider a makeover. With 15 years of experience, Net Designs has seen the good, the bad, and the ugly and has concocted the perfect cure for your ugly website!
Your company is this beautiful, magical idea you’ve brought to life. Don’t let an ugly website stifle it from reaching its true potential! You owe it to yourself and your business to put your best foot forward in every interaction with a customer or potential customer. More and more, those interactions are happening online, so make sure you’re not driving business away by forcing customers to feast their eyes on an ugly website. Maybe you’ve had a good run, but ultimately, your ugly website has been costing you more customers than you may even realize.
If you are big or small; non-profit or focused on building the healthiest bottom line possible; seeking a basic site or all the bells and whistles; redesigning a current site or starting from scratch, Net Designs is here for your next project. For a website that is as beautiful as it is functional, contact Net Designs today to start a conversation!
Author: Kendall Dick, Net Designs Blogger
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